Why Foodcart media? What makes you different from the dozens of other Social Media Managers and businesses?
With over 21 years in the restaurant, retail and service industry we know what small business owners and operators go through on a daily basis. We understand that the average business owner is inundated with so many distractions and the task of wearing so many hats including keeping their foot on the pedal to drive their business. Understanding the mindset of being in these types of industries gives us a distinct advantage over other service providers who are trying to cover so many other industries. Social Media is vital in reaching out to your customers and creating brand awareness wouldnt you want to work with someone who understood where to find your target market?
What can we expect once we hire Foodcart Media?
We start off by completing an audit of all your landing sites, including your website(s), facebook, twitter and blog sites. If you dont have any set up we would charge you a one time flat rate of $100 to set up 3 landing sites. Once we have knowledge of what to expect we can then move forward setting up a 30min conference call to find out your goals and specific market your targeting. If your needs go beyond a daily or weekly management of your sites , we can then plan out a strategy that allows you to balance your social media objectives with your P&L.
Why do I need to sign a contract?
Social Media marketing isn’t an overnight campaign, we are talking about taking consistent actions and ongoing relationship building with your target market. This takes time, results such as ROI usually can be tracked after 3 months if the agreed plan is followed. Our contracts are for 3 months if you’re choosing a Profile Management package. If you’re choosing additional services they’re charged by the campaign and not necessarily by the length of the campaign.
We are looking for a one stop shop to produce a series of items such as videos to strengthen our brand can you help?
Yes! Although we do not specialize in producing videos, designing logos, web layout and CSS custom programing directly. We are well connected locally with very talented artists and programmers that understand the type of clients we work with. Since we practice what we preach, we understand the power of networking and working with our partners closely. This relationship allows us price breaks which we pass on to you and allows you a consistent campaign from start to finish.
How are you using social media to accomplish our goals?
Our goal at Foodcart Media is to create a social media package that will give your customers what they want. This includes future goals and initiatives through creating apps and sites that will engage your customers and continue to build your loyal community. We believe your customers are truly interested in your brand and want to be a part of shaping its success. Our goal is to find the best strategy of how and what that branding really looks like for you and your company.
We are a small business and we see spending money on social media hard to track, how would Foodcart track ROI?
We measure social media through return on engagement. Measurement comes in the form of comments, impressions, @mentions, repeat posters, popular posts, and overall brand awareness. Most experts would agree that your first and foremost goal is to post content that captures your customers attention and gets them talking. While it’s easy to count the measurements mentioned above, your specific measurement will be a constant work in progress as we work together to decipher and understand how your campaigns will affect your social media engagements. Our ultimate goal is to find the connection and balance between your social media campaign and your P&L, to help determine and set expectations for your strategy prior to your engagement.